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Ohio pork producers visit Capitol Hill for USO barbecue

Ohio pork producers visit Capitol Hill for USO barbecue

Ohio pork producers visit Capitol Hill for USO barbecue

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Ohio pork producers visit Capitol Hill for USO barbecue

Ohio pork was featured at the recent National Capital Barbecue Battle in Washington, DC

Rich Deaton, an Ohio pork producer and director of the National Pork Board, said the organization showcased several pork products.

“We were there in that tent where they vote, and that gave us all the opportunity to simply talk to them and ask them questions about which one they prefer,” he says.

Jess Stevens tells Brownfield it was an opportunity to showcase We Care principles to the US military through high-quality protein.

“We’ve focused on pork as a high-quality, safe protein and we give it to some people in our U.S. military and use it as a pillar like this to fuel their bodies,” he says. “This was pork barbecue. “These are all pork recipes, which help build healthy bodies with high-quality protein.”

She says interacting with consumers was the most impactful.

“It was very external and put us in front of a broader audience,” he says. “We always talk about talking to consumers, but it was great to talk to consumers where they are.”

Ohio Pork Council, Illinois Pork Producers Association, Pennsylvania Pork Producers Association and Iowa Pork Producers Association participated and donated to the All-Pork contest. State pork associations in Virginia, North Carolina and Iowa sponsored the $100,000 Pork Chop Challenge.

Photo provided by Ohio Pork Council.